Eagles release new merchandise featuring updated wordmark from earlier this offseason
With week one of training camp wrapping up today down at the NovaCare Complex in South Philadelphia, the Eagles officially dropped some new merchandise in the Pro Shop featuring their new word mark, which was released earlier this offseason.
First Look at the New Eagles Hats
The Eagles released a new logo back in the middle of June, and there was a lot of controversy surrounding the more “modern” look.
The new wordmark replaces the iconic logo that has been well known with the midnight branding since the 90s. Immediately following the announcement, social media exploded with fan opinions on the new design and the majority of them weren’t thrilled with the new-look font of the future.
The general consensus was “If it ain’t broke, don’t fix it.”
While there’s a part of me that still agrees the old wordmark was iconic and almost timeless, seeing it displayed on hats today, with more gear to follow, makes it look pretty clean. I definitely don’t hate it, but I’m sure the Eagles faithful will probably criticize the standalone “E” design.
I completely understand the frustration with the new wordmark, but this is what we have moving forward. Everyone voiced their frustration when it was initially released. Are we really going to criticize it over and over again every time it’s used?
The answer is probably yes because we’re Philadelphia sports fans (love it). But maybe we should just accept the change at this point. It’s not like the Eagles are going to not sell a shit ton of the newly branded merchandise anyways so who really gives a shit? Plus, that white hat with the “E” looks fresh so stop lying to yourselves and find a different hill to die on.
The hats have not been released on the Eagles website just yet, but if you’re one of those super fan freaks and can’t wait to get your grubby paws on a hat, you can head down to the Pro Shop in South Philly and pick one up.
More on the Birds
- Quick Takes: 5 Observations from Day 2 of Camp
- Jason Kelce mocks new training camp rule
- Jordan Davis puts on a fantastic Rick James impression